Synology Unveils Expanded India Strategy for 2026

Synology has announced an expanded India strategy for 2026 centred on AI-ready data storage and management infrastructure for enterprise customers. The company also said that its enterprise sales in India have grown rapidly over the past five years, with the biggest contribution coming from the government and public sector organisations.

As part of its India strategy, the company will bring high-performance NVMe (Non-Volatile Memory Express) systems and new operating-system and management capabilities to its enterprise customers in India. The new India-bound systems include updated PAS series enterprise storage and ActiveProtect data protection appliance line, slated to be launched worldwide in June 2026.

Synology is also embedding AI capabilities across its product lines, with a focus on helping unstructured data usable for AI workloads and build the foundation for AI-driven data pathways. This shift extends the traditional role of storage, enabling customers to deploy AI-ready infrastructure in a cost-effective and practical way to support their AI transformation.

“When it comes to AI transformation, Indian enterprises need more than just storage, they need an end-to-end infrastructure that supports every step of the AI journey, from edge data collection to core processing. They are no longer asking how much data they can store, but how much of their data they truly control, and how quickly they can put it to work,” said Asta Liang, Country Manager – SAARC at Synology Inc. “Our 2026 commitment to India is to make AI-ready, secure and simple-to-manage infrastructure available to organisations of every size.”

The company added that it will continue to concentrate on system-level protection and improving backup and recovery capabilities, ensuring enterprises can achieve greater resilience and defense against evolving threats in the AI age.

Synology’s approach responds to a structural gap that enterprises worldwide encounter as they scale their AI initiatives. Recent industry research cited by the company indicates that while about 88% companies have introduced AI into daily operations, only 6% are seeing meaningful business impact. Around 90% of enterprise data is unstructured (emails, documents, images, video, logs) and increasingly hard to move at scale because of cost, latency and regulatory constraints, an issue described by Synology as a “data gravity” challenge.

Indian organizations running on Synology today span media houses, manufacturers, financial institutions, government departments and public-sector undertakings.

A stellar performance in 2025

Synology said the worldwide demand for its storage solutions has grown sharply in 2025, with the company shipping 43.8 Exabytes of storage capacity last year. To put that in perspective, 43.8 exabytes could hold nearly 8.8 trillion 5 MB photographs, or the equivalent storage capacity of around 171 million 256 GB smartphones.

Synology’s ActiveProtect line of enterprise backup appliances, also launched in 2025, has been recognised in the Gartner® Market Guide for Enterprise Backup Storage Appliances. Further, the company also won the PCMag’s Readers’ Choice and Business Choice Awards for its NAS devices and IT-managed servers.

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