Check Point Research (CPR) has unveiled its Q1 2024 Brand Phishing Ranking, showcasing the prevalent brands imitated by cybercriminals in their endeavours to deceive individuals and acquire personal information or payment credentials. In this quarter’s ranking, Microsoft maintains its lead as the most imitated brand, followed closely by Google, which surged to second place. With the persistent threat of phishing attacks looming, CPR’s report sheds light on the evolving landscape of brand impersonation and cyber threats.
Microsoft continues to dominate as the most imitated brand in phishing attacks, accounting for a staggering 38% of all brand phishing attempts in Q1 2024. Google made a modest advance to the second spot, capturing 11% of attempted brand phishing attacks LinkedIn sees a rise to third place, with 11% of such attempts, reflecting the dynamic nature of cyber threats. Airbnb makes waves by entering the top brands list for the first time, showcasing the adaptability of cybercriminals in their choice of imitated brands
- Microsoft continues to dominate as the most imitated brand in phishing attacks, accounting for a staggering 38% of all brand phishing attempts in Q1 2024.
- Google made a modest advance to the second spot, capturing 11% of attempted brand phishing attacks
- LinkedIn sees a rise to third place, with 11% of such attempts, reflecting the dynamic nature of cyber threats.
- Airbnb makes waves by entering the top brands list for the first time, showcasing the adaptability of cybercriminals in their choice of imitated brands
Top 10 Most Imitated Brands in Q1 2024
Below are the top brands ranked by their overall appearance in brand phishing attempts:
- Microsoft (38%)
- Google (11%)
- LinkedIn (11%)
- Apple (5%)
- DHL (5%)
- Amazon (3%)
- Facebook (2%)
- Roblox (2%)
- Wells Fargo (2%)
- Airbnb (1%)
